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POSTED: Friday, September 26th, 2008
“THE HUNT” is a video webisode series that follows surfers Cory Lopez and Alek
Watch Cory and Alek through the entire season as they forecast the best possible
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POSTED: Wednesday, September 24th, 2008
Day two of the OutDoor Demo started in the most glorious way that any day could: with a beautiful bike ride with over 300 of your closest industry friends. Left the hotel at 6am to head out to Boulder City with an awesome Felt AR2 (with new Dura Ace group) in the back seat. Ride started easy with police rolling closure and then turned onto the insanely fast downhill to Lake Mead Park. Happy to say i wasn.t dropped on the descent like last year. Stayed with the lead Wayne Stetina (of Shimano) group to the turn around at the lake. They just spun around and headed right back but I stopped to have a drink and mingle with other riders on the ride. Good times. Refreshments at the turn around courtesy of Hutchinson Tires.
OutDoor Demo Tour de Lake Mead Start 2008
Camelbak was serving up their Elixir hydration drinks to attendees in a fun loungy tent with great music all day.
Camelbak Saloon at OutDoor Demo
One of the big stars of this year’s show will definitely be the new electronic Dura-Ace. While we were setting up to film a video presentation of the new group by Shimano’s Wayne Stetina, Zap and the guys from Road Bike Action stopped by for a demo. Prediction: the (very) cool sound that the front derailleur makes when shifting to the big ring will be one of the reasons people will buy it. It sounds like a high tech Star Wars sound effect and just screams “I’m riding electronic Dura Ace” to your riding buddies(for you geeks out there, think AT-AT leg moving sound in Empire Strikes Back). Big crowds in the booth at the Demo for eDura-Ace.
Stetina eDura Ace OutDoor Demo Road Bike Action
You’ll see tons of photos of the new DA group all over, but I had never seen one of the control panel under the bars. Monitors battery life and allows you to trim the derailleur ala normal barrel adjusters.
Shimano eDura-Ace Control panel
The DA group is great, but the SRAM Hammer schmidt was awesome. Really wasn’t expecting to be be floored by it but was convinced after a test ride. The planetary drive system (don’t ask) allows for 2 “virtual” chainrings with just one small cog. What you get is near instant shifting even under pressure. Shift speed and eases felt like shifting to a smaller cog in back. The small cog allows for much better ground clearance. You have to check this out if you haven’t seen it yet.
SRAM Hammerschmidt OutDoor Demo
Michael Zellman of SRAM showing off the new SRAM wheels for our camera crew. Look for our videos soon on the site.
Michael Zellman SRAM S80 Wheels
Wandered the show floor at the Sands for a while doing final setup at the Media Center. Saw all the exhibitors doing their final building and decorating of booths. Noticed that Campagnolo have a totally new (and huge ) booth this year. Met with Cervelo guys and they said they will be having a big product launch ceremony in their booth today at 9:30.
Good Morning Interbike show kicks things off this miorning at 8:30. If all goes well with our systems, it should be live on interbike.com’s Media Center Live page for all to see around the world.
Gotta go to the Sands now. I’ll leave you with the Michelin man (did you know his name is Bib?) welcoming all to the show. Hope you enjoy following along back home if you’re not here!
Bib Michelin Man
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POSTED: Tuesday, September 23rd, 2008
Retail attendees demo manufacturers’ latest bikes and accessories on
BOULDER CITY, Nevada - September 23, 2008 - North American and International bicycle retailers visited Bootleg Canyon in Boulder City, Nevada Monday as part of the 2008 Interbike OutDoor Demo (the first day of the two-day event.) The OutDoor Demo kicks off a week-long trade show, conference and exposition full of cycling-related product demonstrations, launches, seminars, clinics, advocacy outreach and networking.
The Outdoor Demo’s expo area includes more than 64,000 net-sold, square-feet of booth space and provides valuable interaction time for manufacturers with retailers and retailers with the product.
“Our booth was literally slammed all day with retailers specifically checking out our gravity bikes,” said Chris Conroy, president of Yeti Cycles. “Because of the great shuttle services and the trails at Outdoor Demo, our retailers have a unique chance to test the heavy- duty downhill bikes that they would not at any other venue. I loved looking up throughout the day and seeing every one of our 60 demo bikes out on the trails.”
Retailers from all over North America and several international retailers got the chance to test bikes and accessories before making crucial buying decisions for the upcoming year. This year, in addition to the new products and technology for mountain, road, BMX and recumbent bikes, retailers noticed a new focus on urban, commuter and electric bikes.
“In our store, we have seen a dramatic increase in the number of requests for commuter and electric bikes this summer,” said Richard Marquis, a retailer from Javelina Cycles in Phoenix, AR. “After spending a day at Demo, it is good to see that the exhibiting manufactures understand our need for urban style bikes that are not just targeted at enthusiast riders. Our staff had a very productive day demoing several bikes.”
“The first day of OutDoor Demo was busier than last year,” said Lance Camisasca, Interbike industry consultant. “We are very happy with how things are going so far and look forward to another busy day at the OutDoor Demo.”
The OutDoor Demo runs Monday and Tuesday, September 22-23 from 9:00 a.m. to 5:00 p.m. each day in Bootleg Canyon. The indoor portion of the show, the International Bicycle Expo, runs Wednesday through Friday, September 24-26 at the Sands Convention Center in Las Vegas, Nevada.
Key sponsors of the 2008 Interbike OutDoor include:
For more information about Interbike, please visit www.interbike.com.
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